For cleaning and pressure washing
Fill the calendar and stop chasing quotes: systems for cleaning and pressure washing businesses.
Seasonal demand, lots of small jobs and customers who book whoever replies first. The system is built for exactly that.
Founder-led. Adelaide based. Australia-wide.
The problem
What owners tell Pav on the first call
- Spring hits, enquiries triple, and half of them never get a reply because you are on a driveway with the machine running.
- Quotes go out by text and then disappear. There is no list of who said yes, who went quiet and who needs a nudge.
- Repeat work is the best margin you have, and nobody is reminding last year's customers that it is time again.
The shift
What the system looks like for a cleaning business
Before and after ads that book
Meta campaigns built on your own footage, with a lead form that asks the three questions you need to quote, and an SMS reply in under a minute.
Quotes that follow themselves up
Every quote goes into a pipeline. Day two, day five and day ten reminders go out in your words until they book or say no.
Repeat and review on autopilot
Job marked complete, review request sent. Twelve months later, a reminder that the driveway is due, with a one-tap booking link.
What we build for cleaning and pressure washing
The services that matter most in your trade
Ad creative direction and Meta campaigns for an Adelaide pressure cleaning business, with offers, creative and a GoHighLevel pipeline built around seasonal demand, plus video ad scripts for a window cleaning operator.
Meta Ads management
Visual work sells itself on Facebook and Instagram when the follow-up is instant.
How it worksGoHighLevel CRM and automation
Quote pipeline, reminders, reviews and repeat-customer campaigns.
How it worksGoogle Ads management
Capture urgent searches: bond clean, pre-sale pressure wash, roof clean.
How it worksWebsites and landing pages
A page per service with pricing guidance and a four-field quote form.
How it worksHow it works
Three steps from first call to a system that runs
Book a call
Thirty minutes with Pav. You talk through where leads come from, where they go missing and what a good month looks like. No deck.
Get a mapped-out system
You get a plan drawn end to end: the ads, the CRM, the follow-up, the AI pieces, what each costs and what it replaces. It is walked through live on a second call, never emailed cold.
Launch and scale
Pav builds it, connects it to your tools and switches it on. Tracking runs from day one so budget moves toward whatever is producing booked jobs.
Talk to Pav
Bring a month of enquiries. Leave with a plan.
The call is thirty minutes and specific to cleaning and pressure washing. No deck, no pitch. Pav reads every enquiry himself and replies personally.
The fastest way to get an answer is a call.
Thirty minutes, no deck. Bring the parts of your business that frustrate you most and leave with a mapped-out system. Pav reads every enquiry himself and replies personally.
Engagement
Three ways to work with NetWorth Digital
Every engagement is custom-scoped. There is no public rate card. Pricing is walked through on the strategy call once the system is mapped.
- Direct access to Pav, who does the work
- Tracking set up before a dollar is spent
- Everything built in your own accounts: you own it
- Pav reads every enquiry himself and replies personally.
Ads management retainer
Scoped on the call
per month plus ad spend
Google Ads, Meta Ads or both, run by the person who built the landing page and the CRM behind it.
- Campaign build, keywords, audiences and creative direction
- Conversion tracking to the job, not the click
- Landing page and CRM tuning as data comes in
- Plain-English monthly report: spend, enquiries, booked jobs
Build project
Scoped on the call
one-off, scoped on the call
GoHighLevel CRM, automations, a website or landing page, or all three, built and handed over working.
- Pipeline, inbox, calendars and follow-up sequences
- Integrations with Xero, ServiceM8, Tradify, Jobber and similar
- Training for you and your team, recorded
- Thirty days of post-launch fixes included
AI systems
Scoped on the call
build plus monthly running cost
An AI voice agent on your line, or an agentic system that does the admin work between your tools.
- Scripted and tested against your real call types
- Books, qualifies and summarises into the CRM
- Human handover rules you control
- Call transcripts and monthly tuning
FAQ
Cleaning and pressure washing: questions owners ask
Anything missing? Call 0404 837 649 and ask Pav directly.
My jobs are small. Does paid advertising make sense?
It does when the system turns one job into a repeat customer and a review. The maths is on lifetime value, not the first clean, and we walk through it on the call.
How do I handle the seasonal spike?
Automated replies and quote follow-ups mean the spike does not depend on you being free to text back. The ads can be scaled up and down by month.
Can customers book online?
Yes, through a GoHighLevel calendar for standard jobs, with a quote request path for anything that needs a look first.
What about pricing on the website?
Guide pricing or from-prices tend to lift enquiry quality. We help you decide what to publish based on how you quote.
Do you do the content?
You film, we direct and edit. A phone clip of a driveway transformation is the best ad you will ever run.
Stop losing cleaning and pressure washing jobs to voicemail.
Book a thirty-minute call with Pav. Bring the parts of your business that frustrate you most and leave with a mapped-out system.
Founder-led. Adelaide based. Australia-wide. Pav reads every enquiry himself and replies personally.
