About
Direct access to the person building your system.
NetWorth Digital is a founder-led marketing and AI automation agency run by Pav Hareesha out of Adelaide. Lean, fast, and built around one idea: the person you talk to is the person who does the work.
Pav Hareesha
Founder, NetWorth Digital
Why it exists
Built on systems, not hope.
Most small service businesses do not have a marketing problem. They have a follow-up problem. Enquiries arrive, the owner is on the tools, the call goes to voicemail and the job goes to whoever picked up. An agency then sells them more leads, and the same thing happens to those.
NetWorth Digital was set up to fix the whole chain: the ads that bring the enquiry in, the CRM that catches it, the follow-up that runs without anyone remembering, and the AI that answers when nobody can. Pav builds each piece himself on GoHighLevel, Make.com and Claude, and connects it to the tools the business already runs.
The client list is mostly electricians, with solar installers, cleaning and pressure washing businesses, allied health clinics and landscapers alongside. Clients are spread from the Sunshine Coast to Launceston, served from Adelaide.
How Pav works
The founder-led model
What you get by working with the person who builds it.
One person, start to finish
The strategy call, the build, the launch and the monthly review are all with Pav. Nothing is lost in a handover.
Plain English
No jargon, no reports full of impressions. You hear what was built, what it produced and what changes next.
You own everything
Ad accounts, CRM, website and data are set up in your name. If you ever leave, it all stays with you.
Is NetWorth Digital just one person?
It is founder-led. Pav does the strategy and the build himself and brings in trusted specialists where a project needs it. You always deal with Pav.
Why founder-led rather than a bigger agency?
Because the person on the strategy call is the person building the system. Nothing gets lost in a handover, and decisions get made in a message, not a meeting.
What happens if Pav is unavailable?
Everything is built in your own accounts and documented, with recorded training. The system keeps running and you are never locked in.
Why trade and service businesses?
They get most of their work by phone, lose a share of it while the owner is working, and benefit fastest from follow-up that runs itself.
Where are you based?
Adelaide, South Australia. Clients are spread across Australia and served remotely.
Talk to Pav, not an account manager.
Book a thirty-minute call with Pav. Bring the parts of your business that frustrate you most and leave with a mapped-out system.
Founder-led. Adelaide based. Australia-wide. Pav reads every enquiry himself and replies personally.